Turning the American West into a tourist venue for well-to-do Europeans, including Countess Irinia (Brigitte Bardot) is a situation likely to cause trouble with their dubious guide Bosky (Stephen Boyd), taking them mostly for their money. Other European royalty include Sir Charles Daggett (Jack Hawkins) and Baron Von Hallstatt (Peter Van Eyck), but they must rely on tough American Army scouts like Shalako (Sean Connery) also known as Moses to lead them through the dangers of the desert, the dangers of Chato (Woody Strode) and his Apaches, and the dangers of their own overblown passions. Despite his reluctance to become involved, Shalako must save the visitors.